Real results for real hair, developed by those who experience curls every day in the salon.
…and SHE WILL TELL YOU A STORY OF SELF-ACCEPTANCE.
She will talk about her childhood, her family, her friends and the way she sees herself inthe mirror.
Curl for You is a company with big goals. We aim to bring every curly and coily hairedwoman the possibility of being her true self using fewer products and simplified stylingroutines. We understand that everyday life and curl care routines are often busy and that there isa real need for practical products that help optimise your time.
Curl for You is more than a brand for curly hair products — it is the connection betweenyour hair and your true self. Our greatest difference is the value we see in every woman,regardless of ethnicity, social background, education, body type and especially her curlpattern.
Our purpose is to make you feel special exactly as you are, by being yourself!
Our mission is to help you find the path to your true essence.
We hold the conviction that every curl embodies a unique narrative. There is no "perfect" hair — there is only authentic hair.
Fewer products, fewer steps and more time to embrace life. Caring for your hair doesn’t need to be complicate.
Every woman holds significance, transcending ethnicity, social class, curl type, body type or life journey.
We empower every woman to embrace her true self, free from masks, unburdened by imposed standards and liberated from comparisons.
We recognize the fast-paced rhythm of everyday existence and craft solutions that seamlessly integrate into genuine life, rather than adhering to impractical routines.
Hair transcends mere aesthetics; it embodies identity, holds memories and it’s a powerful form of expression.
Our mission is to help curly and coily-haired women reconnect with their essence by promoting self-acceptance through simple, practical and mindful hair care.
We want every woman to recognise herself in the mirror with pride, freedom and authenticity — without rules, without standards and without excess — just by being who she truly is.
Gabriela Leite is the visionary mind and creative soul behind Gabriela Leite Curl Specialist Salon in Dublin. Renowned for her excellence and her refined eye for beauty, she has built her career blending technique, innovation, and sensitivity. Her purpose goes beyond transforming hair: it is about revealing the essence,
identity, and confidence within every woman.
For Gabriela, every client is unique. Her approach is marked by attentive listening and genuine care that turns each visit into a true ritual of empowerment and self-esteem. Her vision unites aesthetics with responsibility, creating a space where beauty, consciousness, and sophistication coexist harmoniously.
A pioneer in innovation, Gabriela introduced an exclusive concept to Dublin:
a vegan friendly, ammonia-free salon. This choice reflects her
commitment to health, sustainability, and respect for animal life, embodying
a philosophy of conscious luxury.
Now, she takes the next step with the launch of her
premium curl-focused product line. Each formula is the result
of years of expertise, research, and attentive listening, combining science,
nature, and high-performance technology. More than cosmetics, her line celebrates freedom, identity, and the natural beauty of every woman.
Gabriela Leite is the visionary mind and creative soul behind Gabriela Leite Curl Specialist Salon in Dublin. Renowned for her excellence and her refined eye for beauty, she has built her career blending technique, innovation, and sensitivity. Her purpose goes beyond transforming hair: it is about revealing the essence, identity, and confidence within every woman.
Gabriela moved to Portugal to be closer to the factory and the management of her company. Today, she divides her time between exclusive appointments at the salon in Dublin and directly overseeing the development of Curl For You. In that same year, Curl For You was officially launched in Portugal: a vegan, professional, and innovative line created to enhance and transform curls. With retail outlets in Ireland and e-commerce available throughout Europe, the brand consolidates its international presence, combining sophistication, awareness, and high performance.
Gabriela began personally overseeing each stage of the development of her Curl For You line, visiting the factory and actively participating in the creation of each formula. This direct involvement ensured that the products reflected her vision of excellence, innovation, and respect for the health of curly hair, resulting in a premium line that combines science, nature, and sophistication.
Gabriela fulfilled another great dream: she opened the Gabriela Leite Curl Specialist Salon. With an innovative concept, 100% vegan and ammonia-free, the salon has become a benchmark for specialized curly hair care, combining technique, hospitality, and sophistication, and consolidating Gabriela as one of the leading curly hair specialists in Ireland.
Between 2020 and 2021, facing the challenges brought by the pandemic, Gabriela reinvented herself and decided to specialize in hair therapy, deepening her knowledge of hair health and well-being. During this same period, the idea for Curl For You, her own product line, was born, designed to transform women’s hair care routines in an effective, healthy, and sophisticated way. With absolute dedication and attention to every detail, Gabriela began the first tests of the formulas, combining science, innovation, and a passion for curls. It was the beginning of a pioneering project, designed to enhance natural beauty and elevate the daily care experience to a new level.
Gabriela fulfilled one of the greatest dreams of her life: she opened her first salon in Ireland. More than just a beauty space, she created a welcoming and innovative environment, dedicated to the care of curls and the appreciation of each client’s natural identity. This marked the beginning of Gabriela’s consolidation as a leading figure in the world of curly hair in Europe.
Gabriela took a transformative step: she took over the management of a beauty salon and, at the same time, began her own hair transition. This moment marked not only an aesthetic change but a true act of courage and authenticity. It was there that she discovered, in practice, the power to inspire other women to reconnect with their essence and celebrate their natural beauty.
She brought with her courage, dreams, and a passion for curls. In just two weeks in the city, she was already working in a beauty salon – proof of her determination and talent, recognized at first sight. This was just the beginning of a journey that, with dedication and vision, would transform Gabriela into a reference in specialized curly hair care in Ireland.
